Join us in Amsterdam this November at ICBF 2023. Read on for all the information you need to exhibit at the world's foremost cargo bike exhibition.
Over 60 brands joined us to exhibit at ICBF 2023. Want to exhibit at the world's foremost cargo bike exhibition in 2024? Read on to find out what it's all about.
IT’S OFFICIAL
This year’s edition of the International Cargo Bike Festival (ICBF) – the original annual cargo bike event – will take place at new venue Jaarbeurs Utrecht on 25-26th October 2024.
This year, we’re shaking things up a bit. The ICBF is back to being a standalone event, and we’ve listened to exhibitor feedback to create an event that will help put your organisation into the spotlight.
To find out how, read on…
What to expect at ICBF 2024
- Relaxed, informal and vibrant atmosphere
- Central, ultra-accessible venue in one of the world’s most cycling-friendly cities
- 40-60 exhibitors expected
- 3-5k visitors expected – with free entrance
- Large covered outdoor test track adjacent to the expo
- Focus on B2B and B2C
- Fascinating speakers and panels on stage
- Network with like-minded industry colleagues
- Engage with a well-informed, pre-qualified audience of visitors
- Social media and website promotion for all exhibitors
- New sponsorship possibilities
- Support from Dutch Cycling Week
- Get to know Utrecht with activities planned across the city on the Sunday
WHAT'S NEW?
The most obvious change in 2024 is the new venue. Widely recognised as one of the most bicycle-friendly cities in the world, Utrecht boasts world-class cycling infrastructure.
Little wonder then that the city is teeming with cargo bike initiatives; for Utrecht’s residents, businesses and organisations, using cargo bikes just makes sense.
ICBF venue Jaarbeurs, the city’s premier event venue, is located right next to Utrecht Centraal – the busiest and most accessible railway station in the Netherlands – under which you’ll find the largest multi-storey bicycle parking facility in the world.
ICBF 2024 Venue:
Beatrixgebouw
Jaarbeursplein 6
3521AL Utrecht
The Netherlands
2024: CHANGES
First, based on exhibitor feedback, we’ve shortened the event to two high-energy days – Friday and Saturday. Shorter, sharper, more effective, and no more slow Sundays.
Second, in contrast to previous years, visitor entrance will be free, removing a barrier to entry for the cargo bike curious. Why? To drive up visitor numbers, bringing in more people to come and test ride your bikes, and try out your products.
And third, we’re a standalone event, but are supported by Dutch Cycling Week, an Utrecht-based organisation with several cycling events under its umbrella.
Exhibit
As far as the cargo bike industry goes, exhibiting at ICBF 2024 is the ultimate way to put your organisation on the map.
With options from floor space alone all the way up to stands, we’ve got all-inclusive, cost-effective packages for all budgets.
What’s included?
- Floor space
- Electrical connection
- Test-track access
- Cleaning
- WiFi
- Social media post on @cargobikefest channels
- Exhibitor profile on ICBF website
- Expo-Coordinator, Security and First-Aiders present
Pricing
Exhibiting at the ICBF is a cost-effective (and fun!) way of make every cent of your marketing budget count – and with early bird pricing available until 4th May, you can now save 20% on floorspace.
You’ll find pricing, as well as all other information you’ll need in our ICBF 2024 Exhibitor Pack.
Registration is easy...
- Simply contact us with your requirements telling us how much space you need and which optional extras you require.
- We send you a quote tailored to your needs.
- When you’re happy, sign it digitally and we’ll take care of the rest.
Have you got questions, are you not sure what you need, or do you need a new quote?
Options and pricing
Stand space
€250 per m2
Minimum stand size 12m2: 3x4m
Price for stand space only – excludes walls, furniture, electricity, etc
Contact us with your requirements and we’ll send you a quote >>>
Shell scheme
Additional €80 per m2
Includes:
- White shell scheme construction
- Fascia boards on all open sides
- Carpet tiles with rough floor surface (5mm)
- Aluminum LED track light (11 watt) (based on two lights)
- Name indication including stand number. We use the orange colour of Fully Charged for the name indication.
- 3 kw for 3 show days
- Stand cleaning for the first day
Starters Pavilion
€1250
Includes:
- Showcase your organisation as part of the ICBF Starters Pavilion
- A high table and two stools
- A4 company logo on the table
- Space to present one bike / cargo bike
- Electricity supply
- Company mentioned in ICBF communications
- No banners – to keep sight lines free
Sponsorship options
Starting from €5000.
Include a variety of benefits including space, promotion, presentation opportunities and more.
Available opportunities:
- Giga Theatre Sponsor
- Mega Theatre Sponsor
- Innovation Partner
- Experience Partner
- City Partner
- Renewable Energy Partner
- Home Energy Advice Team Partner
Floorplan
Here’s the floorplan for Fully Charged LIVE Europe. In the top left you can see the ICBF exhibitor area in red, with adjacent T-shaped test track in yellow.
As well as a special ICBF mini-stage in this area, the Fully Charged LIVE ‘Mega’ and ‘Giga’ stages are visible in yellow, at which we’ll be holding cargo bike sessions on each of the three days.
Many exhibitors have special requests regarding the floorplan and their place on it. We do our very best to fulfill all of these wishes – just get in touch! The sooner you register, the more likely it is that we can make it happen.
Got a preferred spot? Get in touch to see the hi-res floorplan and secure it >>>
ICBF Magazine
We’re working on a renewed format, look and feel for the 2023 edition. It will be released to coincide with the International Cargo Bike Festival itself in Amsterdam (24-26 November).
Available for free online and in print at the International Cargo Bike Festival, The ICBF Magazine offers a unique medium for your organisation to gain exposure to a wide and engaged audience of B2C and B2B readers – and in doing so meet your objectives.
But that’s not all; by advertising, you also support the magazine as a truly international platform for sharing knowledge, stories and perspectives from around the globe: wherever cargo bikes are used.
Join these exhibitors – and more – at ICBF 2024. We’re adding more all the time!
These exhibitors joined us at ICBF 2023…
